Hayne is a programmatic advertising expert who specializes in transforming data into meaningful impact. Hayne's early career focused on Market Research with a bachelor's degree in Communication, and her love for data analysis naturally led her to the advertising technology field. Since then, Hayne has been combining her analytical precision and curiosity to provide both hands-on technical expertise and big-picture strategies for her clients. She excels at uncovering trends and translating insights into actionable strategies, as she believes there is a story behind every dataset. In her free time, Hayne enjoys logical puzzles such as sudoku or nonograms.